Apple App Store Application Assets Template (5/2015)


I fill out this template before I upload my app to Apple by copying/pasting into a text editor and filling it out. Then I can simply copy/paste the info into the required fields in the Apple site. In-app purchases and other languages are not noted on this template, sorry.

Application Assets (Details are found in http://developer.apple.com/library/ios/#documentation/LanguagesUtilities/Conceptual/iTunesConnect_Guide/1_Introduction/Introduction.html.)

To begin, visit http://developer.apple.com/iphone/index.action, click through iTunes Connect, click on Manage Your Applications, then Add New Application.

Export compliance: no encryption

Application Name (255 characters max – will also be used in search. Should be same text as in Bundle identifier of plist file.):

Availability Date:

Version Number (do not use words. Use 1.0, 1.0.1, or 1.1):

SKU Number (Alphanumeric. Can’t be edited afterward under any circumstances):

Application Description (up to 4000 characters. Spell check in advance. No keywords. Describe app only.):

What’s New (for future versions):

Restrict binary to particular platform? No.

Primary Category: Productivity

Book, Business, Education, Entertainment, Finance, Games, Healthcare & Fitness, Lifestyle, Medical, Music, Navigation, News, Photography, Productivity, Reference, Shopping, Social Networking, Sports, Travel, Utilities, Weather

Secondary Category (Must be different from Primary Category. Won’t be listed here; will be used for the App Store Browse function only.): Reference

Book, Business, Education, Entertainment, Finance, Games, Healthcare & Fitness, Lifestyle, Medical, Music, Navigation, News, Photography, Productivity, Reference, Shopping, Social Networking, Sports, Travel, Utilities, Weather

Subcategory: (used only if Games has been chosen as Primary Category):
Action, Adventure, Arcade, Board, Card, Casino, Dice, Educational, Family, Kids, Music, Puzzle, Racing, Role Playing, Sports, Simulation, Strategy, Trivia, Word

Keywords (100 characters max. No trademarked terms. No competing app names. Separate words or phrases by comma. Use maximum amount of space by omitting spaces.):

Copyright (do not include copyright symbol):

Application URL (same as in plist): http://www.yourcompanyname.com

Support URL: http://www.yourcompanyname.com/contact

Support Email Address (not seen by customer): service@yourcompanyname.net

Review Notes: (note to the Apple app reviewer.)

App Rating (determined by selecting radio buttons online)

EULA: Own EULA, or Standard EULA.

Human Interface Guidelines resource for the following images: https://developer.apple.com/library/ios/documentation/userexperience/conceptual/mobilehig/

Large App Store Icon (1024 x 1024px, RGB, flattened, no transparency, 24bit, JPG, PNG, or TIFF. Graphically, it should be very similar to 57×57px icon. Same for all Apple devices.): AppIcon.jpg.

Screenshots (Images must be at least 72 dpi, in the RGB color space, and the file must be .jpeg, .jpg, .tif, .tiff, or .png. ) Choose up to 5.

4.7″ Retina: 750 x 1334 (portrait)
5.5″ Retina: 1242 x 2208 (portrait)
4″ Retina: 640 x 1096 (portrait)
3.5″ Retina: 640 x 960 (portrait)
iPad: 768 x 1004 minimum, 1536 x 2048 maximum

App Icon

All about icons: https://developer.apple.com/library/ios/qa/qa1686/_index.html

Create PNG icons in these sizes and filenames:

iPhone (iOS 5,6 Spotlight) (iOS 5-8 Settings)

icon-small.png, 29×29
icon-small@2x.png, 58×58
icon-small@3x.png, 87×87

iPhone (iOS 7,8 Spotlight)

icon-40@2x.png, 80x80px
icon-40@3x.png, 120×120

iPhone (iOS 5,6)

icon.png, 57×57
icon@2x.png, 114×114

iPhone (iOS 7,8)

icon-60@2x.png, 120×120
icon-60@3x.png, 180×180

iPad (iOS 5-8 Settings)

icon-small.png, 29×29
icon-small@2x.png, 58×58
icon-small@3x.png, 87×87 ?

iPad (iOS 7,8 Spotlight)

icon-40.png, 40x40px
icon-40@2x.png, 80×80

iPad (iOS 5,6 Spotlight)

icon-50.png, 50×50
icon-50@2x.png, 100×100

iPad (iOS 5,6)

icon-72.png, 72×72
icon-72@2x.png, 144×144

iPad (iOS 7,8)

icon-76.png, 76×76
icon-76@2x.png, 152×152

Launch Images (splash screen image):

iPhone Portrait, iOS 7,8
Default-portrait@2x-iphone2x-640×960.png
Default-568h@2x-portrait-iphone-retina4-640×1136.png

iPad Portrait, iOS 7,8
Default-portrait-ipad1x-768×1024.png
Default-portrait@2x-ipad-1536×2048.png

iPhone Portrait, iOS 5,6
Default-portrait-iphone2x-320×480.png
Default-portrait@2x-iphone2x-640×960.png
Default-568h@2x-portrait-iphone-retina4-640×1136.png

iPad Portrait, iOS 5,6 (without status bar)
Default-portrait-ipad-768×1004.png
Default-portrait@2x-ipad-retina2x-1536×2008.png

Newsstand apps, later iPhone and iPad:
At least 1024 pixels on the longest edge

Sept. 2013: Newsstand apps, earlier iPhone and iPad:
At least 1024 pixels on the longest edge

Screenshots should not include the mobile status bar along the top.

Rights and Pricing

Pricing Tier: tier 0 (Free), tier 1 ($0.99), tier 2 ($1.99):

Price Tier Effective Date:

Price Tier End Date (date the new price tier will revert to the old price):

Discount for educational institutions: Yes or No.

End User License Agreement: Use standard

Manage Localizations

Add app in another location or language (all info above needs to be repeated in that new language):

Ready to upload Binary

Does app incorporate cryptography? Yes or No.

Application Binary: (To submit, Product > Archive, then Window > Organizer > Archives > Submit.)

One thought on “Apple App Store Application Assets Template (5/2015)

  1. Pingback: Apple App Store Application Assets Template, updated 10/9/2012 | iPhone Dev Log

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